A lecture on the power of art in business for Arts Management students at VŠE in Prague during Innovation Week, Nov 4, 2024. 

Marek Jakúbek, founder of the Artist's Hero platform, presented the story behind its founding, its vision, the curatorial team, completed projects, and the philosophy of art's impact on the individual dimensions of a corporate organization – its body, soul, and spirit. 

A recording of the lecture can be watched on the Artist's Hero YouTube channel: https://www.youtube.com/watch?v=wrSTnooyEv4