Mercedes-Benz Hoffmann-Žižák & David Strauzz - Artist's Hero
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Mercedes-Benz Hoffmann-Žižák & David Strauzz

A unique custom artwork for Hoffmann-Žižák, a Mercedes-Benz car dealer, was created by David Strauzz, one of the most prominent figures on the Czech street art scene.

About the Project

In March 2024, thanks to our partner Capexus, we were approached by Hoffmann-Žižák with an interest in a piece of art – a hanging painting for their new vehicle showroom in Zápy. In addition to the construction of new offices designed by Capexus, the company was also undergoing a rebranding process at the time, resulting in a brand that emphasizes values such as reliability and innovation, as well as playfulness and boldness.

It was precisely the owner's desire to communicate these qualities in an unconventional way, combined with his personal passion for street art, that led us to collaborate with David Strauzz – an experimental street artist working across a wide range of media.

A huge thank you to Varga Photo for the gorgeous photos.

Leben Ohne, mixed media/decollage on panel, 240 x 250 cm, 2025

Leben Ohne, mixed media/decollage on panel, 240 x 250 cm, 2025

Artwork "Leben Ohne"

The brief was clear: a monumental piece that captivates with its scale while bringing the underground spirit of German metropolitan streets into the showroom. The artwork thus references Germany, the birthplace of the Mercedes-Benz brand.

David therefore chose a collage technique using posters that he personally tore down in the streets of Berlin, a city renowned for its exceptional street art scene. He then sensitively layered them to achieve the final effect of a "carelessly" stickered wall—authentic urban street art.

The element of chance, determined by the availability of posters at a given time and place, combined with the artist's creative process, gave rise to the piece entitled "Leben Ohne". Anyone can view it starting in March 2025 at the Mercedes-Benz dealership showroom Hoffmann-Žižák in Zápy. Or you might catch a glimpse of it whenever you come in to purchase a new car :)

A joint meditation on the artwork with the client, Mr. Žižák.

A joint meditation on the artwork with the client, Mr. Žižák.

David Strauzz on D-Day. The joy of the installation.

David Strauzz on D-Day. The joy of the installation.

David Strauzz

David Strauzz is one of the most prominent figures on the Czech street-art scene. He was born in Canada, where his parents emigrated in the early 1970s. He studied at Beal Art College (London, Ontario) and later at OCAD University in Toronto. In 2012, he moved to the USA, where he participated in several exhibitions in Boston and New York. As a citizen of the Czech Republic, he wanted to return and explore his roots, which led him to settle in Prague in 2015.

In his studio work, he employs techniques of collage, décollage, assemblage, and the combination of various materials and found objects – bringing them into new contexts. He finds inspiration in urban culture, the streets, and the people who inhabit these places. Human life and struggles are also reflected in the large-scale portraits that David Strauzz creates on streets across the Czech Republic and abroad. He has collaborated with brands such as Redbull, Nike, Footshop, and IKEA. And now, Mercedes-Benz Hoffmann-Žižák as well.

A view of the Mercedes-Benz Hoffmann-Žižák showroom, which elevates the artwork into an imaginary gallery.

A view of the Mercedes-Benz Hoffmann-Žižák showroom, which elevates the artwork into an imaginary gallery.

Work on the piece began with the ideation phase itself, directly with the client on-site at the showroom in Zápy in March 2024.

Work on the piece began with the ideation phase itself, directly with the client on-site at the showroom in Zápy in March 2024.

A visit to David Strauzz's studio and a glimpse into his creative process.

A visit to David Strauzz's studio and a glimpse into his creative process.

David is tuning the final details before hanging.

David is tuning the final details before hanging.

Installation of the artwork in March 2025 - last touch.

Installation of the artwork in March 2025 - last touch.

David Strauzz and Michal Pajer. Artist and client during the official handover of the artwork.

David Strauzz and Michal Pajer. Artist and client during the official handover of the artwork.

A detail highlighting the most famous star.

A detail highlighting the most famous star.

The magic of the artwork lies in its detail.

The magic of the artwork lies in its detail.

Urban street art *Leben Ohne* by artist David Strauzz and a Mercedes-Benz 230 SL Pagoda. In the gallery discussing the two works of art with our clients, Mr. Žižák and Mr. Pajer.

Urban street art *Leben Ohne* by artist David Strauzz and a Mercedes-Benz 230 SL Pagoda. In the gallery discussing the two works of art with our clients, Mr. Žižák and Mr. Pajer.

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